Using the new Marketing Center module, you can find that proverbial needle-in-a-haystack. Develop criteria for mining your own patient database, and then target specific marketing activities towards those patients. For example, create a list of men, over age 40 who have had crowns done within the past two years. Market a new whitening service to these patients using email or a letter. Or how about finding all your patients who live within 2 miles of the practice and focusing on them for filling last minute openings. The capabilities of a system like this are endless, and yet Dentisoft makes it so easy to use -- and it's free to all active users of Dentisoft Office OnLine. Go to Marketing Center>Data Mining, and follow the numbered steps 1-2-3. Create your list, generate emails or mailings, or even export the names to a word processor. Marketing Center is available to access level 9 users only .
Marketing Center is completely integrated with DentalAppointments.com. Email messages and letters generated out of Marketing Center can prompt patients to sign up with DentalAppointments.com (click Include DentalAppointments.com message on the letter generator). Creating an enhanced online relationships with customers has become an increasingly important function for businesses worldwide. DentalAppointments.com registrants, gain the ability to message with you directly, request appointments, view and pay their bills online, and more. Marketing Center and DentalAppointments.com, when used together, create a unique opportunity to grow your patient base and to add operational capabilities.